Research Areas
Communicating Corporate Social Responsibility and Reputation

Researching corporate social responsibility (CSR) in emerging markets, CSR via social media, employee engagement and volunteering, influencer marketing in CSR, creating shared value, competitive advantage, and social impact, IT attributes and CSR communication, CO media presence and corporate reputation, and crisis communication and corporate reputation.
Faculty
Jos Bartels
Associate Professor, Department of Communication Studies
Regina Chen
Professor & Head of Department of Communication Studies
Kineta Hung
Professor, Department of Communication Studies
Vincent Huang
Assistant Professor, Department of Interactive Media
Angela Mak
Associate Professor, Department of Communication Studies
Keonyoung Park
Assistant Professor, Department of Communication Studies